Prima Marketing

 

Prima Marketing

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Blue Badge Domination?

The Blue Badge guides are a group of Girl and Boy Scouts, most of whom have neither published nor achieved outside of taking (and passing) the obligatory test

How and why they suddenly have become the prima donnas of walking tours is anyone`s guess. But they have. And they are inching out independents such as myself who conceived and run the Alfred Hitchcock walk and London market walks.

The website for British Tourism Week has not only accepted my walks but lists them with the required remit which explains the `how`s` and `why`s` behind the walks.

When you compare the rationales to my walks with the descriptions of the others, you`ll see why I`m not a part of the London Walks Group or the Blue Badge Guides.

Still, the strong parochialism is offensive.

Hmm, why don't you try posting your tour here:

http://www.viamigo.com/

They feature many walking tours like your own. There are some around London, but I don't know if anyone there offers the Alfred Hitchcock walk yet. I think it's free for guides to post now, and you can describe how the website for British Tourism has promoted your guided walking tours. :)

Good, you don't need to be in the London Walks Group or the Blue Badge Guides.

Prima Marketing

 

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